Johnson & Johnson
Chiyoda City, Tokyo, Japan
This position serves as a member of Direct to Patient/Consumer , Professional digital transformation to drive both patient/ consumer (Incl. ACUVUE ® user) and professional (Incl. ACUVUE ® endorser/ KOLs) engagement as part of critical business model innovation ). This position will be responsible for operating digital owned media platform as well as required digital marketing t o drive brand engagement and endorsement with clear KGI/ KPI setting and strategic & executional optimization through PDCA. Accountable business size is,more than 10M consumer session and 4K Professionals reach (currently acuvuevision.jp and Vision Pro) that will largely contribute to expand our user coverage about 40% along with commerce with 2nd/ 3rd party data and Loyalty program (currently My ACUVUE ® P lus, need to grow 4x in 3 years under PF As a member of DSVE, delivers Japan Vision Care's mission of becoming THE leader and expand penetration of ACUVUE® digital experience among...