Aesculap, Inc. - a B. Braun company and global leader in surgical innovation (with a 175year legacy of advancing healthcare technologies), is seeking a bold, strategic, missiondriven Director of Marketing to elevate our rapidly growing Surgical Asset Management consulting services and expand our digital solutions portfolio.
If you're energized by improving patient care, shaping the future of surgical operations, and driving adoption of innovative healthcare solutions, this role gives you the platform - and the purpose - to make a measurable impact.
Who We Are
Aesculap is recognized as one of the world's most respected manufacturers of surgical instruments and medical technologies, dedicated to improving patient outcomes across nearly every surgical discipline.
As part of B. Braun, we develop smart, customerfocused solutions that protect and improve the health of people, acting as a trusted partner to hospitals navigating today's evolving healthcare environment.
Aesculap extends this mission by delivering consulting services, workflow optimization, digital transformation, and technologies that empower hospitals to optimize their surgical operations.
The Opportunity
As Director of Marketing, you will shape a unified, highimpact marketing strategy for:
- Surgical Asset Management Consulting Services
Lean process improvement, workflow optimization, and highvalue consulting programs that help hospitals unlock efficiency and reduce waste.
- Digital & Technology Solutions
Including advanced analytics, automation technologies, and nextgeneration digital tools that elevate the surgical ecosystem.
You'll drive strategic positioning, storytelling, demand generation, product/solution adoption, gotomarket execution, and brand leadership - with a wide sphere of influence across the organization.
You will lead a talented team and collaborate closely with Sales, R&D, clinical partners, KOLs, and senior leadership to bring Aesculap's value to life.
What You'll Lead
Strategic Leadership & Portfolio Direction
- Build and execute annual marketing plans and longterm strategy across consulting and digital offerings.
- Shape the portfolio narrative and differentiation in a complex, evolving healthcare landscape.
- Champion crossfunctional alignment with Sales, R&D, Field Teams, and Executive Leadership.
Digital Innovation & Technology Marketing
- Drive gotomarket strategies for digital platforms, workflow tools, analytics, and automation technologies.
- Position Aesculap as a market leader in surgical digital transformation.
Consulting Services Marketing
- Develop compelling messaging for Lean workflow consulting, Surgical Asset Management programs, and operational transformation services.
- Elevate the visibility, credibility, and customer adoption of consulting offerings.
Market Engagement & Field Partnership
- Maintain active field engagement with customers, sales personnel, and KOLs to deeply understand market needs and competitive dynamics.
- Represent Aesculap as a thought leader in surgical process optimization and healthcare innovation.
Required Qualifications
- Bachelor's degree required; Master's preferred.
- 10-15 years related experience, plus a minimum of 5 years management experience required.
- Proven experience marketing consulting services.
- Demonstrated success leading highenergy marketing teams and strategic initiatives.
- Ability to integrate information across complex environments and influence senior stakeholders.
- Strong communication, leadership, and project management skills.
- Valid driver's license and ability to travel (approx. up to 20%).
Why Aesculap?
Join a missiondriven organization where your work directly contributes to improved surgical performance and patient care. You will have the opportunity to:
- Lead cuttingedge digital transformation in hospital surgical operations.
- Shape the gotomarket identity of a rapidly expanding consulting services portfolio.
- Influence strategic direction across Sales, R&D, and Executive stakeholders.
- Be part of a global healthcare leader with a history of innovation, quality, and partnership.
Salary Range: $200,000 - $235,000
